Smoke Free Spaces in homes and communities ensure that fewer children start to smoke.

Les ESPACES SANS FUMÉE, soit dans les maisons et la communauté, ont comme conséquence la réduction du nombre d'enfants qui commencent à fumer.

WHAT IS OUR MESSAGE?
QUEL EST NOTRE MESSAGE?

HERE ARE OUR SLOGANS!

Team 1 -

What is our message? To teach and present

Sur une affiche, on peut voir
1- un bébé dans un berceau entouré de sa famille qui fume et le slogan.
2- deux ado (amis) un fumeur et un non-fumeur et le slogan
3- dans un restaurant, des fumeurs proche aux non fumeurs et le slogan.

Team 2 -

Age doesn't matter, smoking kills every body

-Youth think they are invincible peers need to make them aware smoke can harm you at any age.
-Smokers are affecting others people. Second hand smoke also kill the people who are inhaling the chemicals from the original cigarette.
-We can not wait until the person is on there death bed to make them realize the negative effects of tobacco; they need to learn before they start killing themselves without knowing the effects of what they're doing.
-If you're standing by letting your family and friends smoke your standing by letting them die around you.

Team 3 -

Look at positive side of everything e.g. 25 percent of people smoke but you should emphasize the 75 percent that don't.

Team 4 -

By creating smoke free spaces we want eliminate smoking in youth, keeping ETS away from children

Smoking kills you.
Smoking is NOT cool!
Don't smoke in public places.
Don't follow the crowd.
Prevent young people/children from smoking.
Eliminate second hand smoke. Don't start!

Team 5 -

Target Areas: Homes - Parents, Brothers and Sisters - School - Friends - CHILDREN! ! Young children, preteens mostly. teens believe they are invincible until they get sick little kids get sick and suffer from ETS target group can also be young females

FOCUS: grades 4-6? approaching high school social groups forming easily influenced heightened development experimentation
MESSAGE : - It's "cool " to be smoke -free - Most people don't smoke. Reasons for not smoking : sports, outdoor stuff, smell, looks, cool sports heroes don't smoke

" Stay the way you are, Great "
" You are Great ! "
" Make the cool choice! (don't smoke) "
" Use your strength, smarts & style to stomp out their scam " focus on positive, empowering (older groups)

HOW DO WE DELIVER THE MESSAGE? Who does the talking? What kinds of tools do we use?
COMMENT NOUS COMPTONS PASSER LE MESSAGE? Qui va parler? Quels outils utilisons-nous?

Team 1 -

"We must create smoke free spaces and reduces tobacco use in all aspects of our lives. "

À notre avis, ces idées peuvent être utilisées pour des affiches, des autocollants, des publicitées télévisées.

Who does the talking?
Youth need to be our speakers and our support mentors in our communities. Too many times youth are immune to their parent's point of view because they may feel that they are being spoken down to and that they don't understand them.

Team 2 -

-I want to stop smoking, buttÉ campaign. It would be an info session giving alternatives to the "clutches" and excuses people give for not quitting. Could be posters, web sites, meetings.
-Youth talking to youth- we need youth victims to speak out about their stories. Try and have them talk face to face with people is more effective! Do this nation wide with people in schools.
-Have a "play lung" for young kids- make it interesting and informative.

Our generation as role models
-We (youth) would be the ones to talk to young children.
-We need to be fun, enthusiastic, interactive.
-We need to get the kids involved with the presentation.

Young kids -fun filled activitiesÉ play-centered activities

Middle school-
Present the facts through jeopardy type games and rewards with treats.
-Give them real-life speakers!!!
-Bring the students away from class
- Truth trips Éwhere the students learn what is in the cigarettesÉbring them to a chemistry lab to view the chemicals first handÉ bring them to cancer clinics or bring speakers to themÉbring them to an old folks home to hear the experiences-there is instant respect for the elders
-Have a trivia with good prizes
-Highlight physical activities without smoking

To older teens
-Have a youth center that's geared toward smoking sensation, promoting FREE activities such as sports.
-BIG SHOCK TREATMENTSÉbring them to an autopsy, or show a video of an autopsy.
-Have a frank talk with victims
-Intro the deception of the tobacco industry. Teens don't want to be ripped off!
-They also like to protest give them a reason to protest the tobacco companies.
-Street cents-what's your beef?
-Make it part of our curriculum as soon as kids are in schools!
-Make it part of parenting classes.

How do we deliver the message?
-The "penny drop" message over the PA system in schools.
-"Smelly sweater" and "the tar jar" "the butt jar"
-Week of the living dead.
-Bumper stickers
-After presenting in schools have a speaker's corner type video set up to get reactions.

Team 3 -

-MediaÉworking with celebrities
-Jingle or theme song
-Slogan like "smoking sux' but also advertised with a 30 second commercial
-5 minute flash site "cartoon" for smoking sux
-Comic book for kids
-Movie poster or actual ads in movie previews

Who does the talking?
-Celebrities
-People who have been affected because of smoking
-More people who are really involved like ÔWygand' going to schools for assembly like sessions
-Kids point of view (touching) 3 part commercials
1-start at with a 4 - 5 year old.
2-then at 10 years of age.
3-then a teenager and that third parental unit have been smoking the whole time.

How do we deliver the message?
-MediaÉworking with celebrities
-Jingle or theme song
-Slogan like "smoking sux' but also advertised with a 30 second commercial
-5 minute flash site "cartoon" for smoking sux
-Comic book for kids
-Movie poster or actual ads in movie previews

Team 4 -

Educate, Media
-Posters
-Commercials (has to be funny or gross)
-Youth-Interactive
-No preaching
-Presentations @ schools
-Provincial-National Conferences
-Get movie stars

Team 5-

1. Set example by using teen role models
2. INTERACTIVE presentations @ schools by other teens (COOL teens with lots of energy and FUN)
3. presentations about false advertising by tobacco companies
4. What alternatives they have? (sports, etc)
5. use lots of videos and make it visually appealing, use skits
6. public service announcements - include teens & sports stars (showing how smoke affects their ability to play)
7. MAKE SURE THERE IS ONGOING SCHOOL EDUCATON (not a one-time deal)
8. INTERACTIVE group discussion about the topic
9. Using someone in a similar age group to speak (maybe 1-2 yr. difference), use someone who is a bit older with smoking experience and possibly someone who has been SERIOUSLY affected by smoking (ventilators, etc.)
10. Let them know that the " healthy choice is the COOL choice "
11. Make a commercial something like the girl in the alcohol commercial (girl who smokes and talks about how it affects her, a YOUNG girl, maybe in her preteens)
12. Show that smoking is NOT cool
13. Use really young kids (" lil tommy "-6yr old)
14. Incorporate into gym classes etc, give rewards for good behaviour
15. INTERACTIVE discussions rather than " telling "
16. Put signs up over community
17. Convince adults to quit because of children in homes
18. Community discussions (for small communities)
19. Children have role models, USE THEM. Separate youth & adults and talk to them separately (adult/youth discussion), adults influence youth (how do they think they influence the youth?) the same is for youth and children

WHAT DO WE NEED IN OUR TOOL KIT TO TAKE ACTION?
QUE EST-CE QU'ON VA CRéER COMME OUTILS POUR PASSER à L'ACTION?

Team 1 -

- Word of mouth and our personal stories.
- The media and contradicting their messages. Public service announcements.
- Clearer accessibility.
- Funding, and the will to carry out our program and our ideas.

Team 2 -

-personal stories
-pictures like gasp magazine
-website and link to other tobacco fighting organizations
-summer active book
-comic strips and artwork poetry
-contacts at the back of the book -fact sheets -Cartoons that are regularly directed towards kids like pokemon carrying the heavy msg. of not to smoke. -education curriculum a list of all the chemicals that actually are in a cigarette

Team 4 -

- Graphic Pictures
- Short big bold strong effective words
- Brochures (facts)-Commercials (Mother smoking and little kid beside her coughing,)
- Poster-Stickers-Outline of workshops/presentations for other youth about smoking
- Video from Dr. W.
- Games (smoking trivia, etc.)
- Decals
- resource Guide
- T-shirts
- Critics Choice video

Team 5 -

Having child in hospital: " my name is _________ I'm 8 years old. I should be in grade 4 but I can't because I'm sick. I'm sick because of tobacco smoke. "

WHO SHOULD LISTEN TO THE MESSAGE? How do we get people to listen, to care, to change?

QUI DEVRAIT ENTENDRE LE MESSAGE? Comment faire pour que les gens écoutent, se sentent concernés et effectuent un changement?

Team 1 -

The whole society needs to listen. People buy the image don't even necessarily have the need for the habit. We need to stop the pressure before the health risks are presented. Proper promoting of the messages and working in our own communities with a wide abundance of people.

Team 3 - Everyone!

Team 4 -

(how do we get people to listen, to care or change) Target - 0-19; Scare them; Put info Out there; Give Always??; Do presentations; Make tool kit available (free)

Team 5 - Children and parents