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SOCIETY'S PREZ GIVES YOU THE ANSWER Anonymous |
What is a disc jockey? Just exactly what is the difference between a deejay and a plain staff announcer?
Don Tibbetts, president of the American Society of Disc Jockey's, recently took time out to give the following definition:
"A disc jockey is a person employed by a radio station (or TV station) primarily for his ability to select music for broadcast and his distinct method of presenting this music to the public and at the same time projecting himself and his personality into a given program.
"This unique presentation of music by this specialized radio personality sets his program apart from a "staff" program using music in its format. In the case of a deejay show, the public tunes in for the personality presenting the music as well as for the music itself.
"To illustrate: a radio station has a program featuring the top ten songs. If they use a staff announcer he will introduce the records in a more or less straightforward manner without ever trying to become known to the audience in a neighborly fashion.
"The audience may never learn the announcer's name nor will they ever feel they really know him. On the other hand this same station presents the top ten songs as introduced and emceed by a personality.
"This time the audience feels a direct contact with the man behind the mike. He injects himself into the program, perhaps mentions happenings in his family, certainly everyone becomes familiar with his name and soon counts him among their friends.
"Eventually the program title may take a backseat to the name of the deejay on the program. Another point is that most "real" deejays have their name in the program title or are closely tied-in with the program title.
©1999 TG Magazine/Le Magazine TG
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